Data-driven Senior Product Designer with 8+ years of experience crafting end-to-end, cross-platform experiences. Skilled at aligning business goals with user-centered design to deliver scalable and accessible products.
Leverage AI as a creative partner to accelerate ideation, automate repetitive tasks, and enhance decision-making, empowering designers to work faster, smarter, and more confidently.
Craft purposeful experiences by deeply understanding user needs, motivations, and pain points, delivering solutions that are intuitive, inclusive, and genuinely meaningful.
Combine behavioral insights with qualitative research to guide design decisions with clarity, ensuring relevance, usability, and measurable user impact.
Design with strategic intent to align with business goals, drive growth, improve efficiency, and deliver tangible value to both users and the organization.
EA Sports FC Mobile is an association football simulation video game for iOS and Android